Due Thursday, September 1st

The Following Exercises should be posted to your blog Midnight, Wednesday, August 31st:
form/counterform:

DIGITAL:
For this exercise you will create a total of 10 designs, 2 for each typeface, again each on a legal sized document.
Illustrate the space between the lowercase letterforms e and a as well as the space between the lowercase letterforms r and s for each typeface, turning the negative space in between the two letters into positive space. Do not include any closed off counters, any counters inside bowls, or any counters cut off by the left or right edge of the frame, instead, depict the main letterspace, the main counterform between the two letters as a positive shape.

HAND DRAWN:
Choose either "ea" or "rs" to draw, the same for each of the five classic typefaces. Pay particular attention to the negative space between the letters, this will be the space at which I will look to judge the success of your drawing. Make a total of 5 drawings with the space in between 2 letters (1 counterform) on each drawing.

Thursday's Quiz:
For Thursday's quiz, please read pages 10 and 11 of your textbook as well as pages 48 and 49.

Due Tuesday, August 30th: LETTERFORM DETAILS

Part 1: DIGITAL
1. For each of our classic typefaces, choose a single letterform on which to concentrate.
2. Place this letterform on a 6" x 6" composition, taking note of its relationship to the negative space.
3. Increase the scale of the letterform, focusing in on a specific detail, a specific characteristic of the typeface. Repeat for a total of four designs for each letterform. You will produce a total of 20 designs, 4 for each of our 5 classic typefaces.
4. Post each of these to your blog, group by typeface, in either ascending or descending scale. These designs should be posted to your blog by midnight Monday, August 29th.

Part 2:HAND DRAWN
Choose the same letterform in the same case you used in part one to draw in each of our five classic typefaces. Draw not the entire letterform, but instead draw the same zoomed in detail for each typeface. You should make five drawings of the zoomed in details, in five different typefaces for a total of five drawings. You will create 5 drawings total. Although it did not matter for our first set of drawings, these letterforms should be solid ("colored in") ("shaded in") ("filled in"), providing contrast between their forms and counters. Please label each drawing with the typeface, the letter, and your name. These should grouped together and should be posted to wall in the glass hallway no later than midnight Monday, August 29th.

For Thursday, August 25th

1. Email the instructor a link to your TYPOGRAPHY BLOG. Please make sure your email has the following subject heading: ART3990C 2301 TYPOGRAPHY.

2. Create an online file storage account as a backup file storage account. All students will need two means of file backup: flash drive and/or external hard drive and/or online file storage

3. draw upper and lower case letterforms A and a for four of the 5 classic typefaces: http://www.designingwithtype.com/5/classifications.php
Each page should compare same cases from two different typefaces. This is a total of eight letterform drawings on four pages. Label each drawing with the typeface.

4. Read the Introduction p. viii + and section 1 Basics p. 1 - 13 from your textbook, A type primer by John Kane. Be prepared for a quiz on the information found on pp. 2-4 on Thursday (please bring a pencil to class).

TYPOGRAPHY FINAL

For your final you will design a dust jacket for a book as well as set three spreads, each representing the first two pages of a different chapter from the book. The book you choose should be a book with a minimum of three narrators, and each narrator will get their own typeface.

For this project, you will use an actual book as a model for the dimensions of your jacket as well as for the dimensions of your page spreads.

Each spread should be set with a different typeface, a typeface that reflects the character of the narrator for that particular chapter. The text type, the body of your text must be clearly legible. For the text type you should use on of the five classifications, no novelty typefaces. There is more room to experiment and play with the paragraph indications as well as the chapter headings. You should use the actual text from the book.

Your dust jacket design should include the spine as well as the inside flaps. You have complete freedom as to what you do with the cover, such as whether or not you include any additional information about the book or author. All design should be in service to the content and style of the book, and your design should make the book attract attention on the shelf, from the front cover as well as the spine.